Szendrey, Jaszmina (2021) Dealing with the Highly Complex and Disorderly Changing Business Environment in the Age of Rapid Decision Making, TAF, Glasgow, United Kingdom
In today’s highly complex and disorderly changing business environment, organizations face serious challenges in developing and maintaining their competitive advantage. Moreover, the timeframes for all strategic actions are being reduced; consequently, making informed strategic decisions quickly is crucial. The purpose of this paper is to present the AKCI (alertness, knowledge, creativity and innovation) conceptual framework. The proposed framework adopts a strategic view and aims to guide thinking about the challenges and opportunities that organizations may face when dealing with the emerging business environment.